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Publishers finally have AI buyers for their content yet zero say in the price

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02.10.2026

Publishers finally have AI buyers for their content yet zero say in the price

AI companies knew what they were taking. Now a market pays for it, but the money stops before it reaches the people who made the content.

[Source illustration: Adobe Stock]

Pete Pachal is a journalist and the creator of Media Copilot, a newsletter and podcast that examines how AI is changing media, journalism, and the news.

In the early days of generative AI, it seemed as if the labs were so heads-down building large language models that they didn’t think much about the raw material they were using. After all, big data sets like Common Crawl already........

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