The Canadian Entertainment Industry Retirement Plan was the winner in the Financial Wellness Program category at Benefits Canada’s 2026 Workplace Benefits Awards thanks to its unique engagement approach for its more than 35,000 plan members.

These members are unionized workers in the Canadian film, television, theatre and animation industries, who work irregular hours and shifts and whose demographics vary widely, in terms of age, background and financial literacy. As a result, the CEIRP — which includes a group registered retirement savings plan, as well as a voluntary tax-free savings account, registered education savings plan and a non-registered savings plan — had to develop an innovative communications strategy to reach these members.

Read: How employers can design effective financial wellness programs

Money can be a very........

© Benefits Canada