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![]() Bobby Hoffman Ph.dPsychology Today |
How we see ourselves may not be an accurate reflection of reality.
The psychology of reward explains how holidays can lead to disappointment.
The source of your motivation is almost as biological as the color of your eyes.
Maximizing goal success means using specific strategies to foster goal attainment.
Productivity strategies rarely consider how the brain optimizes motivation.
Understanding neurochemistry helps cultivate a more sustainable and happy life.