How the ‘Knowing-Doing Gap’ undermines even the best ideas

Strategy is one thing, execution is another.

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A while back we had Stanford Professor Bob Sutton on our podcast. Bob is someone who I’ve long admired, and he didn’t disappoint. He’s had a brilliant career and written groundbreaking management books, but what makes him unique is his ability to forge decades-long relationships with legendary CEOs.

He told us a great story about one of them, Ed Catmull, CEO of Pixar. Shortly after the launch of Catmull’s bestselling memoir, Creativity Inc, Bob went to an event at Pixar’s corporate headquarters. While he was there, one of........

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