Why Smoothie King Is Rebuilding Its Business After 50 Years

From store redesigns to new menu items, Smoothie King is adapting to a wellness-driven economy.

BY LEILA SHERIDAN, NEWS WRITER

Smoothie King is leaning into a new era of health-conscious eating, one shaped by protein obsession, clean-label demands, and even the ripple effects of GLP-1 weight-loss drugs.

“There are significant industry tailwinds behind what we’re doing,” Gavin Felder, the chain’s president and CFO, told CNBC. “What we’ve learned is people........

© Inc.com