menu_open Columnists
Matti Yahav

Matti Yahav

Fortune

We use cookies to provide some features and experiences in QOSHE

More information  .  Close

I spent 20 years learning to navigate an industry. Then I built a campaign for the man who’s dismantling it

I built a 30-foot sign on the 101 for an AI video director who works alone and outcompetes major agencies — a compelling case for my own obsolescence.

29.04.2026 6

Fortune

Matti yahav