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Hapoel Tel Aviv basketball team goes vegan with new sponsor

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When the Hapoel Tel Aviv basketball team opens its 2022-2023 season on September 19, there will be vegan hotdogs and vegan pizza alongside the usual omnivorous offerings for sale at the stadium’s food stands.

It’s part of the team’s new look under sponsorship from Vegan Friendly, an Israeli organization that works to promote veganism and animal rights.

“Our goal isn’t to change the whole place to vegan, but to add vegan foods,” said Omri Paz, founder of Vegan Friendly. “Hotdogs, for instance, are not the healthiest item out there.”

“The season is long and we’ll see how it goes,” said Paz.

With Vegan Friendly the team’s main sponsor, thanks to the NIS 1 million it forked over, Hapoel is now known as Hapoel Vegan Friendly Tel Aviv, and its vegan allegiances will stretch beyond what’s served at the fast food counters during games.

Vegan Friendly’s dark pink seal will appear on the team’s........

© The Times of Israel

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