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Why Iconsiam is Thailand’s new benchmark for upscale properties

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LATE last week, Bangkok saw the launching of biggest and swankiest mall the country has ever seen.

Situated alongside the iconic Chao Phraya river, the US$1.6 billion IconSiam is the latest massive mall and megacity to complement the Thai capital’s busy shopping scene.

With the aim of attracting 250,000 visitors a day, mostly from China and Hong Kong, the riverside project is home to a milieu of luxury shops and a large performance auditorium.

The huge complex includes international brands as Louis Vuitton, Hermes and Apple, among others. And those looking for local items and delicacies have over 300 local food and handicraft stalls representing the country’s 77 provinces.

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© Asian Correspondent