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Taylor Swift and ‘productive paranoia’: HBR breaks down the hustle and mindset that built a $1.6b net worth and a generational musician

2 0
30.09.2025
Taylor Swift’s latest playbook comes to life with The Life of a Showgirl, blending cinematic premieres, limited-edition drops, and direct-to-fan commerce to extend the billion-dollar “Swift Inc.” model.

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