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10 Go-to-Market Stats You Might Not Know About but Should

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04.05.2021

So, y’know, a lot…changed this past year.

No, we’re not going to rattle off a bunch of “new normal”/”uncharted waters” cliches, but we are going to bring up the one about how the only constant is change.

That’s because when you look at your 2021 (and beyond) go-to-market strategy, it’s so very vital to manage the massive transformation the marketing world underwent in 2020, and how it can guide your best practices moving through this year.

We’ve compiled 10 stats about the state of modern go-to-market teams (marketing, sales, customer success) that will let you gauge where your organization falls in the trends, and can help you plot your future.

Before we........

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