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Brandon Katz

Brandon Katz

Observer

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Why Hollywood No Longer Produces Superstars

Star power, or the ability of an actor to consistently draw audiences to a film or TV show, has waned and wobbled in the 21st century. What's behind...

20.12.2024 5

Observer

Brandon Katz

Streaming’s ‘Squid Game’ Dilemma: Can Non-English Content Drive Both Subscribers and Revenue?

Netflix said more than 60 percent of its subscribers watched at least one Korean title on the platform last year.

06.12.2024 5

Observer

Brandon Katz

Why Hollywood Hasn’t Created a Blockbuster Like ‘The Lord of the Rings’ in 23 Years

December 19 marks the 23rd anniversary of The Fellowship of the Ring's release.

25.11.2024 5

Observer

Brandon Katz

From Shonda Rhimes to Taylor Sheridan: 7 Hitmakers Shaping Hollywood’s Future

Much like in baseball, Hollywood is a hit-driven business in which home runs generate multiples more value than singles and doubles (and subsidize all...

08.11.2024 4

Observer

Brandon Katz

Why Are TV Veterans Running Hollywood All of a Sudden?

TV executives are now the new hot hiring commodity at top levels of Hollywood.

16.10.2024 7

Observer

Brandon Katz

Streamers Have Figured Out How to Get Sign-ups—the Real Question Is How to Keep Them

In its recent 2024 first-half State of Viewership report , Samba TV shared data highlighting which TV shows are most likely to be watched by...

02.10.2024 6

Observer

Brandon Katz

The UFC Is Looking for a Giant Media Rights Deal: 3 Top Contenders

The UFC's current $1.5 billion media rights deal with ESPN is expiring in 2025.

18.09.2024 4

Observer

Brandon Katz

Apple TV+’s $20B Content Splurge Is Not Just About Trying to Win the Streaming Wars

The streaming industry has entered its adolescence, and while Netflix (NFLX) and Amazon Prime Video have established themselves as global...

28.08.2024 5

Observer

Brandon Katz

The Changing Logic of Making Hollywood’s Next Blockbuster Franchise

Like it or not, Hollywood relies on franchises as its lifeblood and studio executives would sell their souls (and likely have) for a hit film series...

15.08.2024 6

Observer

Brandon Katz

5 Suggestions for David Ellison to Make Paramount a ‘Media and Technology Enterprise’

America’s never-ending game of billionaire media hot potato continues as David Ellison’s long and arduous courtship of Shari Redstone finally...

19.07.2024 5

Observer

Brandon Katz

Is YouTube Really the New TV? The NFL Sunday Ticket Legal Battle May Help Decide

Time is a funky thing. A lot of it can pass without too much change or disruption in a given area, as we saw with the linear pay-TV model’s decades...

15.07.2024 6

Observer

Brandon Katz

As Superman and Batman Enter the Public Domain, Hollywood Faces Opportunities and Risks

Even in an election year, there are few things more divisive than comic book franchises. These entertainment monoliths draw outsized reactions from an...

05.07.2024 30

Observer

Brandon Katz

Why Some Oscar-Winning Movies Make Money and Others Don’t

In past Hollywood eras, a well-liked movie usually sold a fair amount of tickets. Today, quality in prestige films can garner widespread acclaim, but...

24.06.2024 8

Observer

Brandon Katz

Video Game Movies Are Having a Moment in Hollywood—and It’s Just the Start

Video game intellectual property (IP) has emerged as the next battleground for Hollywood as comic book movie enthusiasm begins to wane and wobble, and...

12.06.2024 3

Observer

Brandon Katz

The Inevitable Decline of Movies

Less is more. Except when it’s not. And in the current case of movies, it is most decidedly not .  The film industry is shrinking—by revenue,...

23.05.2024 30

Observer

Brandon Katz

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