Why we hate our browsers (and why we haven’t switched yet)

The Default Effect kept us locked into legacy browsers for a decade. It's finally time to change. Produced in partnership with Shift Browser

The modern internet is defined by a massive economic paradox: We are deeply dissatisfied with our primary tool, yet we refuse to change it. We claim to dislike monopolies and lament the erosion of privacy in Big Tech. Yet, in a market teeming with alternatives, the vast majority of us remain locked into the same legacy ecosystem we complain about.

New data shows that

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