How Letterboxd Reviews Are Changing Independent Cinema
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A Scottish film company says the rise in popularity of Letterboxd is changing how independent filmmakers find audiences.
If you’re not familiar, Letterboxd is a film-logging social media platform where film lovers (and indeed, some filmmakers) rate and review what they’ve watched, as well as viewing what their friends have been enjoying on the big screen, too.
It was once enjoyed by the most committed cinephiles, but over recent years has evolved into a global player shaping what people watch, how they talk about it, and how long smaller films stay on our screens.
Among those using it closely is Conic, the Glasgow-based distribution company founded by Jen Davies and Graham Fulton, which works to bring distinctive independent films to UK and Irish audiences.
‘It’s giving smaller productions the same chance to be noticed’
Conic’s Jen Davies said Letterboxd has made film discovery “more democratic, giving smaller productions the same chance to be noticed as the big-budget releases”.
“Someone’s review in Dundee can now inspire someone in New York to seek out an independent film they’d never otherwise have heard of,” she noted.
“For distributors, it means we can see those conversations........





















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