East Coast Motor Company in Cromer will close later this month after rising costs became "impossible to overcome".

The garage has been in the town for 105 years, first opening in Church Street in 1919, before moving to its current site on Beach Road.

East Coast Motor Company, formerly Cromer Motors, in Beach Road, will close on December 19 (Image: Denise Bradley)

The business has struggled in recent years and stopped selling cars last year after its sales halved following the pandemic.

It continued to operate as a workshop for servicing, MOTs and repairs, but will now close for good on December 19.

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