menu_open Columnists
We use cookies to provide some features and experiences in QOSHE

More information  .  Close

Is Doechii an Industry Plant? Her Label Certainly Doesn’t Think So

10 0
09.05.2026

Get unlimited access to everything VICE has to offer.

Turn off all ads on VICE.com

Exclusive New VICE Documentaries

Member Exclusive Features & Columns

Turn off all ads on VICE.com

Exclusive New VICE Documentaries

Member Exclusive Features & Columns

Turn off all ads on VICE.com

Exclusive New VICE Documentaries

Member Exclusive Features & Columns

4 Magazines Delivered to Your Door

Is Doechii an Industry Plant? Her Label Certainly Doesn’t Think So

Share on X (Opens in new window)X

Share on Facebook (Opens in new window)Facebook

Share using Native toolsShareCopied to clipboard

The internet dictates a lot of the new superstars in music today. However, the problem is that people find all of it to be deeply inorganic and dishonest. Labels will push an artist at a rapid pace, and it becomes incredibly disorienting for fans. Consequently, new artists get labeled “industry plants” accordingly. Then, all of the love rising stars receive slowly wanes because they find everything to be fake. It puts artists like Doechii in a bad position, where people question the legitimacy of her music.

If nothing else, her label is firmly behind her, and they’re even defending her from all of the industry plant allegations. On a recent installment of the Joe Budden Podcast, Punch, president of Top Dawg Entertainment (TDE), made it a point to lay out Doechii’s career. How could she possibly be an industry plant if she laid out her........

© Vice