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Kashmir is India’s adventure tourism hub: ATOAI

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saturday

Srinagar: The Adventure Tour Operators Association of India (ATOAI) on Friday said the situation in the Kashmir Valley was normal and asserted that all stakeholders, including the Centre, were keen to ensure an early revival of tourism in the Union territory.

Addressing a press conference here, ATOAI President Ajeet Bajaj said the association considers Jammu and Kashmir to be the country’s premier adventure tourism destination and is committed to working closely with the government to promote safe and sustainable adventure tourism in the region.

He said ATOAI recently held its 17th annual convention in Kashmir and experienced the region’s renowned hospitality. Bajaj added that several members visited tourist destinations such as Pahalgam, Sonamarg and Gulmarg as part of the convention and described........

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