Airfare by algorithm: Delta leans into AI pricing — but is it a good thing?
What you pay for a Delta Air Lines ticket may soon depend less on timing and more on what an algorithm thinks you're willing to spend.
About 3 percent of Delta's domestic ticket prices are now determined by artificial intelligence (AI), with plans to raise that to 20 percent by year's end, President Glen Hauenstein said on an earnings call last week.
During an © The Hill





















Toi Staff
Sabine Sterk
Penny S. Tee
Gideon Levy
Waka Ikeda
Grant Arthur Gochin
Daniel Orenstein
Beth Kuhel