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Many businesses pour resources into branding and marketing but overlook PR — yet it's PR that builds the trust, credibility, and reputation that...
In early April, the owner of an independent bookstore in Chelsea, Michigan, told the community that the store, Serendipity Books, was moving around...
The San Diego-based burger chain, Jack in the Box, is going after the hearts, minds, and tummies of Gen Z gamers — and those with boardroom dreams....
Behind every successful business is a founder who saw an opportunity and had the right skills to execute their vision. Before they know it, they're...
By now, most marketers have experimented with ChatGPT. You've probably asked it to write a blog outline, draft a few email subject lines or...
In today's high-stakes business climate, being a founder isn't just ambitious — it's brutal. You're managing more capital, facing fiercer...
What people remember about Calvin Klein's #MyCalvins campaign is the way it encouraged social interaction through micro-influencers and paved the...
I've had countless conversations with colleagues, friends and fellow leaders about the main driver of their employees' satisfaction. Over and over,...
The economy and job market may be out of our control, but we can still generate our own revenue streams. Goldman Sachs valued the creator economy at...
The stock market was closed for Good Friday on April 18. Here's what's closed for Easter Sunday, April 20.
Harness these three steps to audit, evolve and future-proof your offer before AI replaces you.
That $10 monthly fee for Microsoft 365 might seem harmless until you realize you spend $120 every year just to keep using apps you've relied on for...
For Lisa Schulner-Fine and Michael Fine, the journey to business ownership began more than a decade ago in New York — when their newborn son...
This year marks my 25th anniversary in B2B tech public relations. It's been a time of great transformation for both the tech world and the art of...
Chili's announced a new burger Thursday with a recipe and name that might sound a little familiar: the Big QP burger. It sounds like McDonald's...
Everybody wanted to be like Mike — once upon a time. Gatorade's legendary 1991 ad campaign featuring Michael Jordan didn't just sell a drink; it...
Becoming an entrepreneur is one of the most exciting decisions you can make. But is it hard? Well, yes. It's not a stroll in the park, but it's...
In today's age, most professionals and business leaders understand the importance of backing up their devices—files, contracts, and documents are...
Fool me once, shame on you. Fool me twice, shame on me. Fool me a third time? Concert goers who purchased tickets to Fyre Festival 2, which was...
For the second time in less than a year, a federal judge ruled that Google has an illegal monopoly on some advertising tech markets. On Thursday,...
Sharing the business you worked so hard to build through the addition of new equity partners can be challenging for entrepreneurs, even when the...
As an inclusive leader, here's one thing you can remember amidst the swirling controversies around diversity, equity and inclusion (DEI): It's...
At the end of the first quarter in 2025, now is a good time to reflect upon the recent updates from Amazon Web Services (AWS) to their services...
Early in my career, I worked with mid-market companies that believed growth was a matter of doing more — more hires, more campaigns, more spend,...
As the cost of rent has increased by more than 50% over the last decade, some popular cities like Miami are becoming less and less affordable. To...
Spotify is experiencing a mass outage. Users have been reporting issues with the music app since 8:52 a.m. ET, according to Downdetector. Nearly...
As any business book or article will tell you, a key part of developing successful marketing and sales strategies stems from knowing your ideal...
For much of my adult life, I've lived in two worlds. In one world, I was the CEO — executing complex strategies, growing a company, coaching...
I'm a chief marketing officer, I always seek strategies to give my campaigns an edge. Over the last few years, I've been diving into hypertargeting...
No one wants to hear the dreaded two words "you're fired," especially without good reasoning. Maybe being fired is the sign you needed to make your...
Zoom is down for tens of thousands of people, according to Downdetector. Users have been reporting outages since 2:38 p.m. ET. More than 60,000...
Universal is opening its long-awaited Epic Universe theme park to the public on May 22 in Orlando, Florida. The park was first announced in 2019...
They're not trendy. They're not new. But suddenly, everyone from startup founders to corporate managers is buzzing about these two Microsoft apps....
JPMorgan Chase began suing more customers this week, alleging that they stole money from the bank by taking advantage of an "infinite money glitch"...
From the outside, entrepreneurship often looks like a highlight reel: rapid growth, media coverage, successful exits. I've lived that story —...
Creating extraordinary customer service and customer experience is dependent on how you inspire and train your customer-facing teams. As I've...
There's no shortage of ambition in leadership, but there is a shortage of time. The best leaders have mastered how to manage their time with...
Small and midsize business owners and decision makers will have a strong focus on growth in 2025. Nearly 50% of SMB owners and nonprofit decision-...
Are mortgage lenders looking at your LinkedIn profile? Faced with high mortgage rates, 6.62% for a 30-year fixed-rate mortgage at the time of...
Most founders have zero interest in becoming celebrity CEOs — in fact, many of us actively avoid it. Yet, the personal branding industry has been...
Starbucks wants the green apron to be the star of the show. Starting May 12, Starbucks is "evolving" its dress code in all stores that will allow...
Big Tech companies may not say outright that AI is replacing people, but one tech investor is — and he says two professions, in particular, should...
Whether you're looking to run a side business from home or turn a passion into a full-time career, these brands stand out in the 2025 Franchise 500...
Can AI create an app with just a prompt? ChatGPT creator OpenAI is working toward that future by developing an AI agent that can replace crucial...
Sitting down with Steve Hasker, the CEO of Thomson Reuters, was an insightful experience that offered a deep look at how leadership is evolving in...
Whether you work in an office or from home, you likely rely on a desktop to complete business operations, hop onto Zoom meetings, and so many other...
Matt Orlic, co-founder and CEO of skincare-tech brand Qure, first got an up-close look at entrepreneurship when he was just 17. He worked on lead...
The U.S. Federal Trade Commission (FTC) kicked off its antitrust trial against Meta on Monday, accusing the tech giant of allegedly creating an...
They argue like brothers, crack jokes like late-night hosts and happen to run one of the most operator-focused investment platforms in hospitality....
Lego sets have a scarcity factor that is fueling a pricey resale market, making some sets worth as much as $16,000. The New York Times reports that...