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Slava BogdanEntrepreneur |
Have you ever wondered what it takes to be a successful CEO in today's fast-paced business landscape? The role is evolving, with average tenure...
Global expansion is a goal for most startups, as it provides access to larger markets and a more diverse customer base. In fact, 60% of startups aim...
A recent report by RWS highlights the importance of localization, revealing that over four-fifths of consumers are less likely to purchase from brands...
The ecommerce landscape is heavily influenced by the calendar year. Specific dates and seasons play a crucial role in shaping consumer behavior and...
While this presents a golden opportunity for startups, the competition is fierce. To thrive in this dynamic environment, embracing innovative...
Niche marketplaces have a number of competitive advantages over horizontal platforms: a product focus that simplifies the searching process for...
Customer trust is an indispensable asset for startup brands. When clients trust a company, they are more likely to make repeat purchases and become...
To get a complete picture of whether your brand's atmosphere needs work, observe factors like absenteeism, participation, and body language.
Gen Z is a digitally native generation engaged with online shopping and social media. They value authenticity, social responsibility and unique...
Brandformance is, as you may have guessed, a blend of branding and performance that has shifted the digital marketing paradigm. Previous schools of...
Why is it essential to create a sustainable business? According to Alibaba's 2023 Sustainability Trends Report, 73% of consumers across 14 markets in...