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How to be irresistible on dating apps, according to science

It’s not what you share, but how you share it.

Some professors might recoil at the idea of looking at their students’ dating app profiles. Not Gurit Birnbaum, a professor of psychology at Reichman University. She saw it as an opportunity.

Some of the young people in Birnbaum’s classes, as well as close friends, asked for her advice and turned their phones over to her. After poring over their bios and photos, she had some opinions.

What stood out were a few commonalities in how they presented themselves to potential partners: “Some profiles revealed almost nothing, others revealed too much. Some relied heavily on sexualized images, while many simply blended into a sea of interchangeable, generic profiles,” Birnbaum told Vox in an email. Many people seemed unsure of how to uniquely introduce themselves, instead offering a laundry list of qualities. She wondered which profiles sparked genuine interest and what characteristics these singles successfully transmitted. So she decided to research what more dating app users choose to reveal about themselves and how they go about it.

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The results of those studies allowed Birnbaum and her collaborators to zero in on a few concrete strategies for crafting a dating profile that is not only authentic, but would get people to swipe right. Her findings, along with those from other researchers, can help everyday singles put their best foot forward.

“The goal shouldn’t be to turn yourself into a product,” Birnbaum said. “The real challenge is getting the right kind of attention without losing yourself in the process.”

Get creative — but don’t exaggerate

One of the biggest misconceptions when it comes to online dating is that you must impress people and sell yourself, Liesel Sharabi, an associate professor in human communication at Arizona State University, told Vox. That mindset can lead you to present a slightly exaggerated or more idealized version of yourself. “That can be effective for getting a date........

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