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$170 million base price set by ACC for media rights of four Asia Cup - Report

14 1
06.10.2024

New Delhi: A base price of $170 million has been set by the Asian Cricket Council (ACC) for the media rights of the Asia Cup. For events such as the Men’s Asia Cup, Women’s Asia Cup, Men’s Under-19 Asia Cup, Women’s Under-19 Asia Cup, Men’s Emerging Teams Asia Cup, and Women’s Emerging Teams Asia Cup, the ACC is offering television, digital and audio rights to cover them all. The auction for the same is scheduled for November 1.

As per a report in Cricbuzz, the Men’s Asia Cup, which is the flagship event of the rights package, will cover four editions of the........

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