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Jennifer Garner was frustrated. Spending her days covered in fake blood, dirt, and very real sweat filming the political thriller The Kingdom, she spent her nights in a hotel room blending baby food with those little things that you steam and puree. When she wanted only to play with her baby.

"I'm like, 'I'm so tired.' It made perfect sense to me that we should have this organic, fresh, delicious food available in grocery stores," says Garner.

Garner found common ground with entrepreneur Cassandra Curtis, who knew the struggles of working moms seeking convenient and healthy baby-food options. Curtis had started the organic baby-food company Once Upon a Farm to take on the problem. Organics food star John Foraker of........

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