Why are big AI companies embedding engineers with customers, and what does that mean?

If intelligence were a true utility, you wouldn’t need to send people to every customer to make the faucet work.

[Source Image: Adobe Stock]

The promise of frontier AI has always sounded like a utility: abundant intelligence, available on demand, as easy to access as electricity, water, or cloud computing. The metaphor is powerful, and for good reason. Utilities scale because they abstract complexity away. You don’t need an engineer from the power company sitting in your office every time you turn on the........

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