menu_open
Columnists Actual . Favourites . Archive
We use cookies to provide some features and experiences in QOSHE

More information  .  Close
Aa Aa Aa
- A +

Whole Foods Was Accused of 'Shrinkflation' After Changing Its Berry Chantilly Cake Slices. Here's Why the Company Reversed Course.

9 0
14.10.2024

In 2002, Chaya Conrad, a then Whole Foods bakery team leader in New Orleans, created a cake inspired by her grandmother. The fluffy yellow cake is layered with a frosting made with mascarpone and cream cheese and folded with berries. Over the last 22 years, the "Berry Chantilly" cake has become a wedding staple and earned a long list of devotees — until last month.

On September 20, TikToks calling the cake a "victim of shrinkflation" appeared after the company changed its cake slices, including adding a layer of jam, placing fresh fruit on the side, and making a smaller product. They quickly went viral.

@culturework @Whole Foods Market my last little joy in this world and you took it. Fix it or im calling the........

© Entrepreneur


Get it on Google Play