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The government’s new campaign to help young people navigate their education and career options launched today (24 January). The brief for “Get...
M&C Saatchi has rejected an improved takeover approach from Vin Murria’s investment vehicle, AdvancedAdvT, which has increased its original offer...
The World Federation of Advertisers (WFA) has released a freely available guide to diversity and representation in media planning and buying. The...
What3words has appointed Neverland to create a new brand platform and campaign aimed at consumers and businesses. Dividing the world into a grid of...
Golf app Hole19 has appointed Abbott Mead Vickers BBDO as its creative agency after a competitive three-way pitch This is the app’s first agency...
Campaign recently featured a push-back to the notion that adland has a part to play in the big socio-economic issues of our day – in short,...
Gucci has spent decades working to make its brand synonymous with sexy, high-end and, often, out-of-reach glamour. So it’s no wonder that the...
McDonald's managed to upset the Butetown area of Cardiff when Global Street Artists (GSA) painted over a symbolic "My city, my shirt" mural with a...
M/SIX has appointed Shula Sinclair as its inaugural EMEA and worldwide chief strategy officer. She joins from Publicis Media agency Spark...
Be honest, how many of you had heard of Stagwell, AdvancedAdvT, Dept, Fimalac or Azerion a few months ago? While Sir Martin Sorrell’s S4 Capital...
Brits Week will be sponsored for the first time by Mastercard, headline sponsor of The Brit Awards. Brits Week is a series of gigs that gives fans...
The Portman Group has responded to the changes made this week by the Advertising Standards Authority to rules surrounding low-alcohol marketing,...
OMD EMEA, part of Omnicom Media Group, has appointed Parweez Mulbocus as head of ecommerce. A new role in the company, it marks a promotion for...
Drama popped off outside Number 10 this morning when KP Snacks’ popcorn brand Butterkist handed out packs of its popcorn to passers-by in a bold...
The Glenlivet is hosting a whisky-tasting experience, during which guests will be immersed in darkness. The three-part tasting, which will be led by...
Sky Media has expanded its addressable advertising functionality to sponsorships. The advertising sales house will allow "Smart Sponsorships"...
More than 70% of entry-level job seekers value diversity over competitive salaries and career progression, Brixton Finishing School research has...
Clean Creatives and the Union of Concerned Scientists released a letter on Wednesday morning calling on PR and creative agencies to drop...
OMD EMEA, part of Omnicom Media Group, has appointed Parweez Mulbocus as head of ecommerce. A new role in the company, it marks a promotion for...
Channel 4 will be the exclusive free-to-air UK broadcaster of the ABB FIA Formula E World Championship, taking over from the BBC and giving...
You can tell Pepsi-Cola's creative team had a lot of fun with their Super Bowl budget this year. Summoning not one, but five hip-hop legends,...
Luke Nicholson, aka Francis Bourgeois – not your typical heartbreaker. While the likes of Charli D’Amelio and Addison Rae made their fortunes...
Channel 4’s former sales chief Matt Salmon has joined Snap Inc as a commercial director to lead its UK advertising business. Salmon will lead the...
Wavemaker UK has hired former Lucky Generals CEO Katie Lee as its chief growth officer. Lee left Lucky Generals in January last year to become CEO...
Dept, the Dutch-based “challenger” agency group, has poached Mickey Kalifa, the chief financial officer of M&C Saatchi, who sorted out its...
After several acquisitions and attempts to infiltrate the gaming industry and creator economy, Microsoft has finally done it. The tech giant...
Leaders from across the industry have joined the judging panel for this year’s Campaign Media Awards 2022. Mindshare boss Jem Lloyd-Williams,...
M/SIX global chief executive Jess Burley is handing over the reins to EMEA boss Jack Swayne as she steps into executive chair role. Burley has led...
Apparently Walkers wants to reignite people’s passion for its snacks after a frightening nationwide crisps shortage last year. This simple ad...
Peloton's recent trouble with a plot twist in the Sex and the City sequel speaks volumes about the rate of change in our discipline. The death of a...
Marketing budgets grew for the third successive time in the fourth quarter of 2021, the latest IPA Bellwether report has showed. The survey of the...
David Jones, former chief executive of Lowe Europe, has died at the age of 74. Born on 2 April 1947, Jones began his career in adland as an account...
M/SIX global chief executive Jess Burley is handing over the reins to EMEA boss Jack Swayne as she steps into executive chair role. Burley has led...
Uncommon Creative Studio has produced its first feature film and is planning to follow it up with further music industry collaborations. The film...
Pandemic stress, anxiety and burnout have weakened people’s resilience, heightened their need for self-care and happiness and changed how they...
O2 is today launching its first social campaign to promote the Samsung Galaxy Z Flip3 foldable phone. VCCP London and its production company Girl...
Dept, the Dutch-based “digital challenger” agency, has poached Mickey Kalifa, the chief financial officer of M&C Saatchi, who sorted out its...
Japan, like other countries, has been forced to adjust to the cashless economy. Due to the pandemic, it happened faster than anyone expected....
UM has hired Joe DeMiero as its new US CEO, taking the reins from Lynn Lewis, who will move into the role of global chief marketing officer of IPG...
Unit9 Group is launching a specialist division dedicated to all things metaverse called M.A.D, which stands for Metaverse Advisory Dept. The...
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The Advertising Standards Authority has banned Dairylea's "Set them free with Dairylea" video-on-demand ad by VCCP. The spot features two girls...
The deadline for entries for the Campaign Experience Awards 2022 is tonight (19 January). It means entries for the awards, which celebrate the best...
Ogilvy UK has appointed Jo Arden, the chief strategy officer at Publicis.Poke, as its CSO across the business. In her new role, Arden will lead a...
Singapore Tourism Board (STB) has announced that BBH and Zenith will be its global agency partners for creative and media, respectively. The...
Mindshare has hired MediaCom’s APAC chief executive Mark Heap as its EMEA chief executive. Heap returns to the agency after leadership stints...
BrewDog has tied up with mental health organisation #IAmWhole to launch a campaign encouraging men to speak out about their mental health. The...
The Advertising Standards Authority is exposing influencers who consistently ignore the rules requiring them to disclose ads on social media by...
As luck would have it, I spent the summer of 2019 researching disease outbreaks and creating a database of every recorded pandemic and multiple...
Fund manager Terry Smith sent shockwaves through the purpose industry and beyond last week when he turned his fire on Unilever’s high-profile...
Marketing agency MRM has appointed Rikke Wichmann-Bruun as its first managing director. Oliver’s former UK group managing director will be joining...
Mike Dodds, the former Proximity Worldwide global chief executive, has re-emerged at data-driven marketing services company The Salocin Group to...
McVitie’s has partnered up with Britain’s Got Talent in the biscuit brand’s biggest ever sponsorship deal. The “Golden moments” campaign...
Marketing agency MRM has appointed Rikke Wichmann-Bruun as its first managing director. Oliver’s former UK group managing director will be joining...
Tim Irwin, the EMEA leader of Group M’s Essence, has been promoted to global chief operating officer following a successful three-year tenure as...
A pivotal and recurring location from all three series of Ricky Gervais' After Life – a graveyard bench, a spot for characters to...
ITV has announced used-car marketplace Motorway as the standalone sponsor of its Guinness Six Nations rugby coverage across 2022 and 2023. Motorway...
S4 Capital boss Sir Martin Sorrell is launching a venture-capital fund that will target early-stage companies within adtech, data analysis,...
Direct Line Group has chosen Saatchi & Saatchi and Engine as creative agencies for two of its largest brands, Churchill and Green Flag,...
S4 Capital boss Martin Sorrell is launching a venture-capital fund that will target early-stage companies within adtech, data analysis, content...
AnalogFolk Group has launched a behavioural transformation consultancy called MindWorks, which will drive clients' business transformation...
The co-founders of Goodstuff sold because the independent agency’s brand was already “way, way bigger than our business” and they did not want...
In the dystopian fiction of Brave New World, Soma is the drug that keeps the masses happy and relaxed when really, they should be questioning...
Direct Line Group has chosen Saatchi & Saatchi and Engine as creative agencies for two of its largest brands, Churchill and Green Flag,...
Chancellor Rishi Sunak plans to crack down on “misleading” cryptocurrency ads by bringing them under stricter legislation. In the proposed plan,...
Rightly so, diversity will continue to dominate our industry’s agenda in 2022. We’ve only just begun our collective journey to make our industry...
New Commercial Arts has hired Jessica Pacey and Alicia Job as a creative team. The pair will form part of a growing team and work on all NCA’s...
Sports agency Homeground has recruited Gabi Mostert as creative director following a successful first eight months for the creative shop. Iris...
Everyman Cinema has partnered Jaguar UK to present an immersive experience that celebrates the launch of Guillermo del Toro's latest...
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