The 30 Percent Rule That Keeps Automated Content From Losing Your Voice

A 70/30 approach lets automation handle the mechanics while you protect the point of view that makes the content yours.

EXPERT OPINION BY PAM DIDNER, B2B MARKETING CONSULTANT AND AI STRATEGIST

Illustration: Adobe Stock

I could hand AI 100 percent of my content repurposing. I hand it 70 percent.

The 30 percent I keep is what keeps my voice........

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