After years of trying to develop what he called a “premium” hamburger, McDonald’s CFO Ian Borden surprised no one the other day by announcing that the company’s new focus is not making burgers better, just a lot bigger.

The move won’t please nutritionists, but it fits perfectly with a growing desire among Americans for super-sized stuff.

Consider ads for the 2024 Chevrolet Suburban boasting that, at 18 feet in length, the vehicle is “impossible to ignore.” Chevy refers to its massive SUV as “a room with a view.”

And what about the 100-year-old Stanley company that found new life when its giant drinking cups became a sensation. Now Stanley is selling a humongous 96-ounce version for $90, “thoughtfully designed to be your personal hydration........

© Yuma Sun