Hey, Vendors, You're Asking Too Much of Your Customers |
Every year, the month of December witnesses the greatest volume of retail and online purchases, for obvious reasons. With days to go before Christmas, you probably have already ordered at least one item from any one of thousands of online vendors.
You receive a confirmation email. Thereafter, your package arrives, on time usually, but otherwise nothing notable. Before you know it and often before you’ve had a chance have to use the item, the vendor is beseeching you for a favorable review. This happens frequently to many people with whom I've discussed the issue.
Humdrum and Not Notable
When an ordinary purchase arrives as scheduled, does that merit posting an online review? For many people, the delivery is simply standard fair with nothing outstanding about it. Such deliveries have been occurring millions of times for years.
There's little reason why many individuals would deem the situation sufficiently worthy to write a review, especially for mundane transactions. Something out of the ordinary, good or bad, would need to occur.
After obtaining a product, sometimes it takes days or even weeks