Gwyneth Paltrow lends her face to Herzliya real estate project

Award-winning actress Gwyneth Paltrow is the very familiar face of a new advertising campaign for 51 Park, a luxury residential development in Herzliya.

In the video for the project, filmed in New York by Tel Aviv agency WhyWorry, Paltrow is shown waking up in a high-rise apartment, going for an early-morning run, and getting ready for the day, all while narrating the wonders of living near a park.

“There’s a reason the world’s most iconic buildings are by a park,” says Paltrow in the video, as she tells a driver to take her to “51 Park.”

“Herzliya,” says Paltrow with a smile, adding, “Israel.”

The two 51-story towers are being developed by Israeli real estate group Aviv Melisron, next to the Herzliya Park, a........

© The Times of Israel