US groups demand Roblox investigation over child safety, ‘deceptive’ marketing practices

Roblox, the world's famous online gaming platform is once again under fire over its failure to protect children from strangers on the platform.

In a recent move the children’s advocacy groups have contacted the US Federal Trade Commission (UFTC) and urged it to launch an investigation into Roblox, as reported by Reuters.

The concerns of these groups revolve around child-unfriendly design features called “engagement-maximising”, “unfair and deceptive” marketing practices, in-game purchases,........

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