Another month to go: can we bear it? Brainless dishonesty, puerile insults, false accusations, the whole charade takes us for idiots. The more desperate they get, the lower the Tories drag down the tone of debate.
The week begins “woke”, with Kemi Badenoch challenging Labour to follow her into an anti-trans gesture to change the Equality Act to something the law already broadly does. It looks glaringly empty in the worsening cost of living crisis, when an extra 100,000 households will see their mortgages shoot up between now and election day.
Labour seeks to shrug off these diversions as it evades Tory attacks, while methodically staying calm and attempting to stay on message.
And for Rishi Sunak, the woke thing is a tough sell. Voters will not easily be persuaded that Keir Starmer is secretly a snowflake warrior while he talks defence of the realm, nailing down that “triple lock” on nuclear weapons, and promising that nuclear submarines will be built in Barrow. All that tells the electorate is that this party is no longer led by a man who refused to sing the national anthem at a Battle of Britain remembrance service.
Immigration is on Labour’s grid, too, with the plan to bring it down by boosting skills training at home. Forecasters expect it to fall anyway. So Keir the woke warrior? Good luck with that.
It may seem an age already, but voters are not yet concentrating on the election, say the focus-groupers. If you, the reader of political columns, are bored rigid by hearing of Starmer’s toolmaker dad and nurse mum, it remains true that most voters still say they don’t really know him. So, in Tuesday’s TV debate between the leaders, expect Starmer to use every chance to describe himself. Most voters don’t watch prime minister’s........