Embracing friction and inconvenience in our lives is a 2026 trend, but the New York Times has drawn my attention to individuals who are frictionmaxxing further than most of us might be able to fathom: travellers who choose the awkward, inconvenient middle seat on planes.

Airlines expect us to pay extra to choose our seat now, and refusing means becoming the filling in a stranger sandwich, but actively embracing that seems perverse. Some, I learned, claim middle seats offer the best of both worlds – you can see out of the window but enjoy a relatively easy escape........

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