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James Charles spat: Adult wisdom needed to help to navigate 'cancel culture'

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04.06.2019

YouTube megastar James Charles has lost 3 million subscribers to his YouTube channel in days. His followers, many of them teens, decided the star’s brattish and ungrateful remarks were poor form and they left him high and dry.

This mass exodus is the "cancel culture" in action. "Cancel culture" is a large-scale fan exit on social media when a celebrity doesn’t act in a way fans accept. In line with the "attention economy", it is depriving someone of your attention, and for stars online this means depriving them of a livelihood. It's important to point out that this action is often led by our kids.

James Charles attends the Metropolitan Museum of Art gala. The YouTube star has the record for the most subscribers lost in 24 hours.Credit:Invision

Research consistently shows that the screen makes us braver and bolder and more........

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