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Cashing in on cancel culture: ‘The Hunt’ proves Hollywood is mastering marketing self-pity using Trump

19 24 17
10.03.2020

“The most talked about movie of the year is one no one has seen yet,” announced a recent trailer for ‘The Hunt,’ revealing a new release date for the horror flick as March 13.

A poster for the film giddily says the same thing, while also including the original release date for the movie — September 27 — crossed out. Based on the film’s new promotions, it seems Universal Pictures may have been glad they pulled it from its original release.

‘The Hunt’ follows a group of poor, kidnapped southern and midwest Americans who are hunted for sport by wealthy elites. The rich hunting the less fortunate is not the most original idea ever — even Jean Claude Van Damme took on just such a story in ‘Hard Target’ — but ‘The Hunt’ still managed to make waves last summer when it debuted its first trailer.

The violent nature of the film made some uncomfortable to promote it in the wake of mass shootings in El Paso, Texas, and Dayton, Ohio. Networks like ESPN pulled ads. What really made the movie stand out though was its blatantly political nature.

Reports about the script revealed characters using words like “deplorables” to describe the people they’re........

© RT.com