The Social Media Humblebrag Pleases No One |
People try to present themselves in the best possible light on social media.
In doing so, they often avoid to directly brag.
Yet they disguise boasting their achievements under modesty or a complaint.
This may lead to a negative perception of the person posting.
Combining complaints and bragging online is sometimes referred to as "humblebragging," when people boast under the guise of modesty or a complaint. It allows individuals to highlight their successes or positive traits whilst appearing embarrassed or complaining. For example, someone may post a question such as, “Why is it that I always take on too many things at any one time?” Or, a statement such as “It is hard, I give at least 8 radio interviews a week.” Humblebraggers hope to generate responses that reflect their competence and some applause.
Humblebragging is a common social phenomenon often used on social media. However, it does not have the effect that the humblebragger is hoping for.
For most people, bragging is not something positive. Thus, when you........