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Paul Berton: How social media mysteriously breathed new life into an old Hamilton story

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05.04.2019

An article published last June by The Hamilton Spectator unexpectedly became popular this week at thespec.com.

By Thursday, more than 11,000 people mysteriously read about an incident that occurred nine months ago. Why?

The answer is Facebook, as it usually is. And it speaks to the frightening power of the social media behemoth.

Somebody likely bumped into the old story, either thought it was new, or knew it was old and posted it anyway. And presto: everyone is reading it again. A talking point is given renewed life in some kind of distorted reality chamber.

There is, of course, all kinds of archival information available at thespec.com. We regularly link online to old articles to give context to new ones. And we present old stories, and especially old........

© Peterborough Examiner