The impact of China’s rising soft power

A recent article in the US journal Foreign Affairs, written by Daniel Mattingly of Yale University argues persuasively that: “China’s Soft Sell of Autocracy is Working”.

Professor Mattingly’s report draws, in part, on an international survey of people in 19 countries around the world, which found that Beijing’s messaging was “particularly resonant in developing countries, such as Columbia, Kenya, Mexico, Nigeria and South Africa”.

The article is distinctly helpful in the way it maps the impact of China’s expanding English language, global-media footprint, including the China Global Television Network (CGTN):

“We found [during the survey] that viewers’ positions on China moved dramatically after watching representative clips........

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