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The clock is ticking on Pakistan’s tech industry after the TikTok ban

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16.10.2020

Recently the internet went wild over a video clip posted by TikTok user “doggface208” of himself as he skateboards to the tune of Dreams by Fleetwood Mac, while sipping from a bottle of cranberry juice. Touted as a much-needed reminder of how to live in the moment in a year fraught with worries, the viral sensation spread like wildfire, catapulting the 1970s Fleetwood Mac classic to the Top 40 in lists of music streaming apps, and reaching its logical conclusion when the band’s drummer, Mick Fleetwood himself, paid homage to the video.

Until the country’s tendency to inflict bans on apps with little to no explanation or prelude is corrected, it will never inspire confidence in the global tech industry, which it desperately needs in order to realize its potential to become a tech leader in the developing world

This ability to capture the world’s attention through videos that that are no longer than a minute is par for the course for the app that has itself been the focus of attention in the tech world. It boosted the song from last year, Old Town Road by Lil Nas X, to NumerOne on the Billboard Hot 100 and its short, entertaining videos have become a regular feature on the phone screens of teenagers and adults all over the world. The extent and progress of TikTok’s universal........

© Pakistan Today


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