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A.I. Agents Are Changing How Retailers Hire Holiday Season Workers

4 0
27.11.2024

Every October and November, brick-and-mortar and online retailers stock up on temporary workers to meet spiking demand of the holiday shopping season. But this year’s workforce isn’t just human. A.I. agents are operating in the background, helping automate customer support tickets and train workers faster and more effectively. While Amazon (AMZN) hired 250,000 workers this fall, many of them seasonal, broader market data shows seasonal worker demand this year fell 12 percent from its 2021 peak.

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While the decline in seasonal worker demand is not necessarily a result of the onset of A.I. agents, there’s no doubt change if........

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