Automation Fatigue: How A.I. Contact Centers Are Burning Out the Humans Behind Them |
What happens when tools designed to support human agents begin to function as systems of constant surveillance? Unsplash
Over the past several years, contact centers turned to artificial intelligence with a fairly straightforward goal: make the work less draining. A.I. was expected to absorb repetitive tasks, surface relevant information faster and free human agents to focus on what machines still struggle with: listening carefully, exercising judgment and navigating situations that don’t follow a script. For managers grappling with chronic turnover and rising customer demands, A.I. was not simply another efficiency tool. It felt like a necessity.
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See all of our newslettersBy 2026, however, that promise looks far less settled. A.I. systems are now embedded across contact centers, yet the day-to-day experience of frontline staff has not become noticeably calmer. In many teams, stress levels are unchanged. In some cases, they are even higher than before. The gap between what these tools were expected to deliver and what agents actually experience points to a more uncomfortable truth: deploying advanced technology is much easier than changing how work itself feels.
Optimism has given way to a more sober appraisal of A.I.’s role within the modern contact center. In many organizations, rather than alleviating pressure, A.I. has intensified it. The signal appears clearly in turnover data and even more clearly on the floor. The divergence between A.I.’s intended role and its practical effect continues to expand slowly but surely, demonstrating a consequence of deployment choices rather than technological limits.
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