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Motorbikes fitted with training wheels in WA road safety ad

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20.03.2019

The Western Australian Road Safety Commission has released its new campaign to spark conversation amongst motorcyclists about their safety on roads.

The campaign uses hidden cameras inside a reputable motorcycle shop to capture real motorcyclists’ reactions to fake safety products, such as an airbag fitted to the handle bars and adult training wheels.

Created by The Brand Agency, Perth, the campaign seeks to highlight how simple motorcycle safety really is, and argues this measures wouldn’t be necessary if........

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