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OMD Melbourne’s Alex Smith joins Carat as client lead

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Alex Smith – who was the client lead for Coles and Target at OMD Melbourne, where she was also managing partner – is switching agency groups, joining Dentsu Aegis Network’s Carat as client leader.

Smith was previously general manager at UM Worldwide, and moved across to OMD when the Coles account switched hands back in 2016.

Smith has worked on the Coles account for eight........

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