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Tennis Australia appoints Clemenger BBDO Melbourne as creative agency of record

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Clemenger BBDO Melbourne had announced its has been appointed Tennis Australia’s creative agency of record.

As part of its creative duties for Australia’s governing tennis body, Clemenger BBDO will be responsible for brand strategy, growing audience participation, launching the ATP Cup and taking on creative leadership of the Australian Open.

In mid-2018, the rights to broadcast the tennis on free-to-air TV changed hands from Nine........

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