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Military-media: Hamas against Israel

16 3 0
04.06.2019

In the latest round of Israeli aggression on Gaza in early May, the Palestinian resistance factions, specifically Hamas, relied more on its media and propaganda system. They took video footage of their armed operations and produced short films, using inflammatory language directed at the Palestinians to make them more supportive of the group and directed at the Israelis in Hebrew for intimidation and deterrence.

The senior Hamas leader Ismail Radwan (C) speaks to media in begalh of The Palestinian Prisoners Society during a demonstration demanding release of Palestinian prisoner held in Israeli jails on July 11, 2017 in front of International Red Cross Commitee building in Gaza City, Gaza on July 11, 2017. ( Mustafa Hassona – Anadolu Agency )

Hamas has allocated budgets and human resources for its military media. There is even a special department for it that is no less important or dangerous as the rest of its armed wing’s security and operational departments. The following article will address Hamas’s military propaganda efforts, what it relies on upon, the tool and means it uses, and the benefit it gains from the Palestinians or Israelis.

Israel usually wages psychological wars against the Palestinian people as part of its coordinated campaigns, while the Palestinians only react to such wars. However, the recent attack on Gaza witnessed a shift in the military media scene, as Hamas surprised the Israeli army with intensive and frequent media messages aimed at confusing the Israeli political and military levels and hitting the home front.

The Palestinian resistance has shown great superiority in the media discourse capabilities of its leaders and statements and the management of the psychological war and the new media movement. Meanwhile, the number of Twitter users tweeting from Gaza has increased. With the beginning of the Israeli attack on Gaza, the resistance continued to issue influential media messages, which had various forms, contents, and objectives. This prompted many strategy commentators and experts to confirm that Tel Aviv lost the psychological war early on to Hamas.

Read: 3 Palestinian prisoners continue hunger strikes against detention

The strength of Hamas’s psychological warfare messages did not come out of nowhere, as they were prepared and formulated by experts in psychological warfare. This indicates the critical level of development reached by Hamas in various fields. Hamas’s psychological warfare had the most effect on Israel’s management of the battle, which was flawed by much confusion and panic. The Israeli society and it’s home front suffered from weakness in the........

© Middle East Monitor