By Danny O’Gorman

Christmas should be about enjoying time with friends, family, and colleagues, not dashing from shop to shop in a panic.

Yet each year, millions of Brits find themselves overspending on Secret Santa gifts, last-minute presents, and festive treats simply because of social pressure and poor planning.

New research from Freenow by Lyft shows nearly 29 million Brits spend up to an extra £20 each on unplanned gifts, totalling a staggering £617 million in unexpected festive costs.

Londoners are among the biggest culprits: 46% admit to procrastinating before buying, rising to 57% of 25–34-year-olds. With busy areas like Oxford Street and Westfield overloaded, nearly........

© LBC