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Wendy’s New CEO Did Something Rare. He Admitted the Company’s Mistakes

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26.08.2026

Wendy’s New CEO Did Something Rare. He Admitted the Company’s Mistakes

Great turnarounds start with an uncomfortable truth.

EXPERT OPINION BY PETER ECONOMY, THE LEADERSHIP GUY @BIZZWRITER

When Bob Wright took over as CEO of Wendy’s in May, he quickly realized that the company he inherited had some big problems.  

U.S. same-restaurant sales fell seven percent in........

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