Social Media Is Not Enough. How Smart Founders Market Themselves in the Age of AI

Social Media Is Not Enough. How Smart Founders Market Themselves in the Age of AI

Going all-in on social media? That’s not a strategy. It’s a gamble.

BY KIMANZI CONSTABLE, FREELANCE WRITER

Illustration: Getty Images

In today’s digital society, social media keeps the world connected. It keeps you informed about what’s happening in the world and provides a channel for founders to market their companies. 

According to the University of Maine, there are 4.8 billion social media users, representing 59.9% of the global population and 92.7% of........

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