Why Top Founders and VCs Are Flocking to Substack (and It’s Not for the Subscription Money)

Smart leaders are building intellectual equity on Substack.

Illustration: Inc.; Photos: Getty Images; Adobe Stock

Tens of millions of people visit Substack every week. Hundreds of thousands of people write their own Substack newsletters. A few dozen people are making millions of dollars a year on paid Substack subscriptions. A select few are making hundreds of millions.

Founders are on the Substack train, too.........

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