McDonald’s Just Promoted an Insider to Fix Falling Foot Traffic. Experts Say the Real Test Is Much More Complicated |
McDonald’s Just Promoted an Insider to Fix Falling Foot Traffic. Experts Say the Real Test Is Much More Complicated
The fast-food giant promoted Skye Anderson to lead its U.S. business as falling visits and rising check sizes expose a deeper traffic problem at the chain.
BY AMAYA NICHOLE, NEWS WRITER
Skye Anderson. Photo: Courtesy McDonald’s
McDonald’s is putting a familiar face in charge of tackling its biggest challenge.
This........