Coca-Cola to invest $10 billion in U.S. growth through 2030, says CFO

Good morning. Beverage giant Coca-Cola contributed $85 billion to U.S. GDP in 2025, or roughly $10 million every hour. That’s according to an independent study commissioned by the company, which also found it supported nearly 1 million American jobs and spent about $37 billion with U.S. suppliers last year.

I spoke with Coca-Cola President and CFO John Murphy on Monday. He was in the Washington, D.C. office, meeting with constituents from around the country. Murphy said those conversations test the report’s value, as he’s hearing first-hand about local impact.

Murphy also detailed a $10 billion infrastructure investment planned from 2026 through 2030 across the system, covering multiple projects. One piece of that investment is new or expanded facilities in Rancho Cucamonga, California; Colorado Springs, Colorado; Indianapolis, Indiana; Birmingham, Alabama; Coopersville, Michigan; St. Cloud, Minnesota; Orlando, Florida; and Webster, New York. Capacity expansions typically add jobs, he said, citing hundreds of new roles at Webster, while equipment upgrades may not.

The $10 billion is a system-wide figure, not solely Coca-Cola’s own capex, he explained. The company runs an asset-light model: Coca-Cola invests in its brands while bottling partners fund the plants, trucks, and equipment needed to make and deliver products. Coca-Cola owns a couple of capital-intensive businesses, including Fairlife, whose spending counts toward its own capex. “The lion’s share of the $10 billion represents the plans that our bottling partners have to continue to invest at the local level in manufacturing, in distribution, in sales and distribution,” he said.

Murphy framed the investment........

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